Heartland pcAmerica

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press release

pcAmerica Acquires MobiMagic

Software platform allows pcAmerica restaurant clients to easily adopt mobile technology, take orders and payments at the table

Pearl River, NY – (March 11, 2014) – pcAmerica, a leading developer of retail and restaurant point-of-sale (POS) software, has acquired San Diego-based MobiMagic, a software platform that extends POS capabilities onto mobile devices, enabling line busting in quick service restaurants, as well as tableside ordering and payment in table service environments.

MobiMagic integrates a restaurant’s existing POS menu items into a simple, elegant and powerful app used on Apple iPhone®, iPod Touch®, and iPad Mini® devices. The interface empowers end-users with mobile technology without spending a tremendous amount of time and money on the development, design and integration with their current POS system.

“pcAmerica’s Restaurant Pro Express™ Mobile is powered by MobiMagic, so it was a natural progression to acquire the company and add it to our product lineup,” said David J. Gosman, CEO of pcAmerica. “At pcAmerica, we believe in cost-effective solutions that are user-friendly, so we are pleased to be able to offer our clients the opportunity to easily integrate mobile technology into their current operations.”

pcAmerica’s Restaurant Pro Express™ Mobile empowers clients with fast tableside ordering and payments using an Apple® iPod touch®, iPhone® or iPad Mini®. Using Restaurant Pro Express™ Mobile, servers can take orders tableside and securely process credit card transactions through an attached encrypted credit card reader. Payments are processed in front of patrons and their credit cards never leave the table, virtually eliminating the possibility of theft from card skimming. Wait staff may print receipts with Epson’s Mobilink™ wireless mobile printer or email diners a paperless receipt. The mobile ordering system also supports various taxation rules, discounts and happy hour pricing.

About pcAmerica

Founded in 1985, pcAmerica has been providing computerized point-of-sale software solutions to the retail, restaurant, and hospitality industries for over 20 years. With over 50,000 users worldwide, its point-of-sale software solutions are used by both chains as well as single location independent operators. The company's lengthy track record as a proven point-of-sale solutions provider is driven by continuous product innovation, uncompromised customer service, and simplicity of use. Some notable pcAmerica users include Flowers Foods, Goodwill Stores, Baskin-Robbins, Tasti D-Lite and various United States Embassies and Consulates. For more information, visit www.pcamerica.com.